Mission: Since its inception in 1984 FOTEX's main goal has always been to produce and distribute high quality products and to ensure "quality and service". Congruently the company has striven to take into account the current trends and changes in the market manage the company's "wealth" on this basis. In accordance with the company's basic philosophy, Fotex has acquired other companies to augment its portfolio and, as the situation has warranted, it has rationalized (through the merger of related company's) and/or divested of certain non-core businesses its portfolio. Last but not least, a significant operating real estate base has been built up over the years, thus enabling Fotex to turn this "division" into one of its definitive core segments.